Many business owners struggle with pricing their services. It’s hard to know your – and your services’ – value and what is a fair price. So how can you land on the right number? We spoke with Patty Block about how to be paid your worth. She works with women business owners to scale their revenue for strategic growth, and in our new podcast, offers surprising tips on how to determine value.

Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell, and run their business on their own terms. This means fine-tuning their operations and scaling their revenue for strategic growth.

As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, moms, daughters, and sisters. Forming a partnership of unbiased accountability, she helps women position their companies – financially, operationally, and technologically – for game-changing results.

Patty raised three fantastic kids, all of whom are business owners and also work in Patty’s company (she essentially raised her own workforce!).

We start our conversation with Patty with her background and what inspired her to help others – especially women – in sales. Patty describes her own experience in sales and why she wants women to know their worth in pricing their services.

Why is it hard to get pricing right and be paid your worth? Patty explores some of the roadblocks service providers may face, whether those are internal feelings of doubt or external obstacles. She herself has faced different setbacks, and she knows how to get around them. Patty shares her process in helping others do the same here.

Our discussion ends with some of Patty’s tips for pricing your services. You can put these steps into action and be paid your worth now. You’re already this much closer to mastering your sales value!