April 01, 2025
“It takes courage to push yourself to places you have never been before... to test your limits... to break through barriers. And the day came when the risk it took to stay tight inside the bud was more painful than the risk it took to blossom.” – Anais Nin, diarist, essayist, and novelist
Every day, business owners evaluate whether the rewards outweigh the risks. Every day, we assess the pros and cons of dozens of decisions. Sometimes we realize those rewards – and sometimes we don’t.
But the hallmark of an effective leader is being able to tolerate the risks and make informed decisions, living with the outcomes of their choices…
What have you found to be the best approach to making decisions you can live with?
Lots of people choose to ‘do’ instead of ‘decide’. If something feels especially risky, we may put off the decision – or the research and brainstorming around that decision.
Then, it feels like we keep dancing (and doing), even after the music stops. We continue to serve our clients, teach our staff, put processes in place, and do-all-the-things.
While admirable, it’s not enough. Not if you want to build real business value that someone else will want to buy some day. But where to start?
Are you stuck in your Second Act?
Have you built a profitable and valuable business but instead of feeling like there's something missing, you’re feeling like there's something more?
If you’ve built an accounting firm, a law firm, a financial services firm, a psychology practice, or a specialty consulting firm that is generating $1 million to $10 million in annual revenue, you are in a prime market.
Larger firms and companies are growing by buying other firms. This has long been the case, but we’re seeing a higher rate than ever.
In a tragic twist, I see too many women who actually lose their company instead of exiting on their own terms. The exit process is filled with pitfalls and complex issues – especially for women.
I’ve built my business as an advocate, and I specialize in helping women founders transition to their Third Act – when you’re ready to do the work you’ve always longed to do.
As your advocate, by definition, I’m looking out for your best interests. I am not taking a brokerage fee, commission, or equity. I am not motivated by how quickly the exit moves or the final dollar amounts. I want what you want – and will help you get it.
In my experience, women don't retire; they transition into a new stage of purpose and impact. Whether you are 40 or 60, the idea of retirement may not appeal to you. Just because you can retire doesn’t mean you’ll want to.
Are you ready to balance risks and rewards to build real business value?
That requires a new way of thinking, new skills, a simple and elegant design, and an advocate by your side. Contact me to learn more.
How exit-ready are you? Find out at: http://she-exits.com/
My life’s work is empowering high-achieving women business owners to fine-tune their operations and scale their revenue for strategic growth, creating real business value and emerging exit ready. That value can transform into wealth when they are ready to exit their company - and I believe that wealth in the hands of women elevates society as a whole.